Exercise 7 :
a)https://youtu.be/EtEdoVdANYA
b) Script ( Social media )
Introduction:
Social media is part of our
lives and has become an essential part of modern society. Moreover, it is the
use of media based communication between people. It includes the sharing of
person micro blogs, ideas, text messages, pictures, and videos meant to foster
a sense of community among people with commonalities that do not necessarily
include location.
People always rely on
communication to strengthen their relationships. Therefore, it is a tool for
communicating and people nowadays can communicate with others easily. A modern
technology allows people to bond and connect from other countries. Humanity has
invented such a thing as social media for society, which includes all kinds of
communications.
History:
Social media has existed for
some time, and the earliest ways of communicating across long distances were
letters written on a piece of paper. Many years ago, telegraph was invented in
1792, which allowed letters to be sent fast across long distance. However,
telegraph messages were short. There were two important discoveries in
1890-1891, the telephone and radio; people still use both tools today. Technologies
began to change quickly. The process of social media began in 1970’s. Computers
weren’t popular back in the 70’s and early 80’s, and people rarely used
computers, but then it was becoming more common. Social media began to develop
and the first acknowledge social
media site was called Six Degrees,
based on the Six Degrees of Separation Theory, and it existed from 1997 until
2001. At that time, Internet was getting popular. After that, People have created websites and blogging
sites that increased data communication speed between others. However, blogs don’t
offer the level of instant communication that we associate with social media,
but they offer a place to make thoughts and personal communications available
to a wide range of people, and accept comments about those things. From there,
we see the emergence of ICQ, which was contemporary to the AOL messenger, but
with a less polished interface. By 2000, the Internet was global and we begin
seeing more people engaging socially online. However, it was little more than a
passing fancy at that point. We did not see much new connecting in chat rooms
and other Internet social places, but we did see people engaging in them. It
was not until 2003 that the great surge of social media happened. With it came
MySpace, a site for constructing a profile and interacting based on the
profile, much more like Facebook that came out in 2004. When Facebook took over
social media world, other sites began to specialize. LinkedIn is a social site
constructed around professional ventures, Flicker (2010), Photobucket and
Instagram (2007), all focuses on photograph sharing, and MySpace has become
mostly a site for musicians to promote their latest projects. The popularity of
Facebook inspired other gurus to try their hand at social media, including the
group that would eventually create a platform of short messages sent out over a
massive collection of readers in the form of public text message: Twitter.
Business began using social media to promote their services, and individuals
began linking their social media accounts to one another. This led to
adaptation of various plugins, such as buttons that make a direct link either
from one’s social media account to another Internet location. WordPress blogs
is a fine example of that, with their immediate access to links, which allow
users to share their latest blogs.
Advantages:
Social media is a great power that made our lives simple by communicating
easily with other people. Today, people can talk to each other without leaving
the house, city or even the country. Also, it promotes the rekindling of
relationships that would otherwise be difficult, if not impossible, to revisit,
such as, high school classmates. It permits the communicating of ones thoughts
over a wider audience with little extra effort, and it enables businesses and
companies to advertise with less overhead. Studies has shown, recently the government is
using social media more and proven that almost 40% of federal workers were not
using it. Furthermore, the use of social media within government will develop
communication among other agencies, workers, and the public. According to Ken
Blanchard, “He believes that frequent and orchestrated communication through
many different kinds of media is key to successful initiative”.
Conclusion:
This is the true value of social media for your online
presence. In an era of greater transparency and authenticity, social media is
rapidly delivering a new standard of interacting more person to person. Social
Media not only plays a significant role in enhancing a company’s brand, it is
also a tool that helps you connect with your audience and build professional
relationships. Furthermore, Social media is part of the human activity and it
takes a great impact in our modern society. Despite the disadvantages of social
media, we could still benefit from its advantages.
References:
1168, br. (2008,
November 5). What is social media? Retrieved 23 November 2015, from http://www.socialmediadefined.com/what-is-social-media/
5 benefits of using
social media in the federal government. (2010, September 30). Retrieved 23
November 2015, from http://howgovleads.com/2010/09/30/5-benefits-of-using-social-media-in-the-federal-government/
The history of social
media. (2014, November 28). Retrieved 23 November 2015, from http://historycooperative.org/the-history-of-social-media/
Hendricks, D. (2013,
May 8). Complete history of social media: Then and now. Retrieved 23 November
2015, from http://smallbiztrends.com/2013/05/the-complete-history-of-social-media-infographic.html
Staff, D. T., & »,
D. P. (2014, August 5). The history of social networking. Retrieved 23 November
2015, from http://www.digitaltrends.com/features/the-history-of-social-networking/
c) Story Board :
d) Notes:
